10 Brands Like O’Neill to Shop For Similar Surf Wear & Californian Lifestyle Products

O’Neill is one of the major players in the world of the finest-quality surf clothing and accessories for men and women. In this post, we are going to introduce you to some other brands like O’Neill that offer similar quality boardshorts, wetsuits, and more at comparable or low prices.

O’Neill : A Quick Introduction Of The Company

O’Neill was originally founded as a small surf shop in 1952, in San Francisco, California, by a retired US Navy captain Jack O’Neill, better known for being the original inventor of neoprene wetsuits.

Presently, O’Neill is a wholly-owned subsidiary of Logo International B.V. (a Netherlands-based fashion conglomerate). Last year, O’Neill generated over $500 million in revenue.

Top 10 O’Neill Alternatives

• 1. Billabong
• 2. Rip Curl
• 3. Hurley
• 4. Volcom
• 5. Vans
• 6. Patagonia
• 7. Lululemon
• 8. Vissla
• 9. Reef
• 10. TNF

Billabong is another leading brand that is operated by a team of seasoned surf culture and beach fashion fanatics.

Billabong is a sister company of Roxy and a subsidiary of Quiksilver (the world’s largest boardsport-related equipment company). In most cases, Billabong is an affordable alternative to O’Neill.

Like Billabong, Rip Curl is also an Australian surfing company that has been trusted by a global customer base of millions for more than 50 years. The entire product portfolio, quality and price range at Rip Curl is comparable to O’Neill.

Hurley is relatively a new name in the surf apparel and accessories industry. Nike acquired Hurley in 2002, AND that really helped this brand build a huge customer base in the United States.

Presently, Hurley is a subsidiary of Bluestar Alliances, an American business group that also owns several other world-famous fashion brands including Bebe and Brookstone, Kooba, and Larry Levine.

Volcom is another modern manufacturing facility of durable and stylish clothing and accessories for activities like surfing and skateboarding. Volcom is a subsidiary of Authentic Brands Group, the same American company that has recently acquired Forever 21.

Vans is owned and operated by VF Corporation, the same American business group that owns several other world-famous outdoor brands including The North Face and Timberland.

Vans is primarily known for its stylish and unique variety of footwear for young men, women, boys, and girls. But in some cases e.g. Top & Tees, Hoodies & Jackets, Bag & Backpacks, and Sunglasses, etc., Vans can serve you as a good alternative to O’Neill.

We hope you already know this one. Patagonia is among the very few American outdoor brands that use 100% recycled material to produce its entire range of products. In some cases, Patagonia may be slightly expensive. But overall, it’s a better alternative to O’Neill.

Lululemon isn’t really among the direct competitors of O’Neill. But still, there are several products in their portfolio that we thought O’Neill fans would be interested in.

Vissla isn’t as popular as O’Neill or most other alternative Surfwear brands shared on this page. However, Vissla uses the finest-quality neoprene and most innovative rubber technology to produce lighter, warmer, softer, and stretchier wetsuits.

Reef is one of the fastest growing and a very popular footwear brand amongst surfers and beachgoers. Presently, Reef is wholly owned and operated by The Rockport Company.

Like Lululemon, the primary product range of The North Face is very different from O’Neill. In other words, TNF also isn’t a direct competitor. However, if you are looking for an alternative to O’Neill to shop for any type of jacket or backpacks, we strongly recommend that you check out The North Face before making a purchase decision.