YETI is one of the leading companies, famous for its vacuum-insulated and dishwasher-safe drinkware and extremely durable coolers that will stand up to the demands of a life spent in the wild. In this post, we are going to introduce you to some other brands like YETI that offer similar quality hard & soft coolers, premium ice chests, and stainless-steel drinkware at low prices.
YETI : A Quick Introduction Of The Company
YETI was founded in 2006 by two real brothers Roy and Ryan Seiders from Driftwood, Texas. The mission was to target micro-niche markets of high-end hunting, camping & backpacking, beachgoers, and fishing enthusiasts.
The high-end hard cooler (the very first launch by YETI) really was an instant hit. Presently, YETI is a publicly-traded company and is headquartered in Austin, Texas, United States. Last year, YETI generated over $1 billion in revenue.